Investment Year

2019

Website
Details

Humaniti has developed a next generation data platform that captures Australian (initially) behavioural and transactional data in real-time.

Rationale

Humaniti was founded in 2017 by research and consulting industry experts who recognized the frustrations in the consumer data marketplace. While the quantity of available data is increasing exponentially, businesses are facing challenges sourcing accurate, timely, organised and unbiased information at an affordable price for intelligent decision making. Humaniti’s differentiated offering will be the only real-time consumer data provider operating at scale in the Australian market.